Media Advertising and Sex Essay - 1210 Words

Advertisements are everywhere, combining images and words together to create a message to sell a product. The initial impression is that the advertisers are just trying to sell their products, but there often seems to be an underlying message. It is often heard that â€Å"sex sells.† So, many advertisers will use beautiful women and men in their advertisements to try to market a product. The hope is that â€Å"sex will sell,† and people will go out and buy what the ads are selling. There are many advertisements and commercials that use this approach. Prime examples of this are the advertisements for Orbit Gum and A Diamond is Forever. Also, the commercials for Levi jeans use sex to promote the sale of their brand. As a way to†¦show more content†¦If the main point is really about engagement rings, shouldn’t the ring be seen on her finger? Since there is no ring shown, it is implied that buying this ring will make your relationship more sensual. It makes a man think that his girlfriend will love him even more for buying her that ring. For a woman, it means that her boyfriend truly and deeply loves her. It tries to play on people’s love for each other. â€Å"Sex as Symbol in Fashion Advertising† points out that â€Å"the creators of any advertisement are trying to generate some kind of an effect or emotional response† (184). This ad does exactly that. It plays on a couple’s emotions. Likewise, the advertisers for Orbit Gum use a common situation involving a man and a woman to sell their product. The ad pictures a side view of a construction worker’s face, with his mouth open, looking at a woman. However, the only parts of the woman that are seen are her legs and feet. The ad draws attention to the fact that the man is only looking at one part of the woman’s body. The ad reads, â€Å"Dirty mouth? Clean it up with Orbit.† It is implied that since the man is looking at just the woman’s legs, he is thinking of something sexual, possibly even saying it out loud. Therefore, he is being dirty, and the only way to become clean is to chew some Orbit gum. In this ad, the woman is seen as a sex object. As Jean Kilbourne points out,Show MoreRelated Humor Should Replace Sex in Media Advertising Essay1601 Words   |  7 PagesHumor Should Replace Sex in Advertising   Ã‚  Ã‚   In todays society, we as consumers are exposed to media on a daily basis. Beginning the day with a glance at the daily newspaper and finishing the evening with a television program, the average person cannot escape the clutches of the media in its seemingly endless forms. Along with presenting objective information that includes local news, weather, and sports, a main function of modern media is advertising.    Two effective methods of catchingRead MoreAdvertising Analysis : Advertising And Advertising Essay731 Words   |  3 Pagessexualised advertisements in media For thousands of years humans have used advertisements as a means to promote a product. For example, it has been found that Eygptians used Papyrus to make sale messages and posters in order to do promote sales. Since that time advertising has come a long way, with the introduction of advertising slogans and jingles cleverly designed to play on human pyschology and thereby maximise product sales. Within the last 150 years, forms of media that have been recently inventedRead MoreGender Portrayal Of Gender Roles953 Words   |  4 Pagesand women continue to be depicted in very distinct gender roles throughout the mainstream media (Eisend, 2010; Lull, Hanson, Marx, 1977; Collins, 2011). This gender stereotyping effect is especially prevalent within advertising. Because advertisements in the media frequently rely on gender roles to promote products and services (Eisend, 2010), research examining the effects of gender portrayals in advertising has become increasingly important in the so cial and behavioral sciences. Of particularRead MoreThe Effects Of Advertising On Our Young Girls And Women1363 Words   |  6 Pagesof Advertising on WomenAdvertisements of today are overwhelmingly sexual with undertones of hostility and degradation towards women. It does not matter whether the advertisement is directed at men or women, boys or girls. It may be overt or it may be subtle, but there seems to always be an underlying theme of pervasive sexuality and enmity. The mental, emotional, and social impact ofthese advertisements may be adversely affecting our young girls and women of today. The effects of advertising haveRead MoreA Woman Can Get Hurt : Advertising And Violence, By Jean Kilbourne1319 Words   |  6 Pagesâ€Å"Sex in advertising is more about disconnection and distance than connection and closeness. It is also more often about power than passion, about violence than violins† (491). Media has developed an abusive view on women, particularly on their bodies and their sexuality. Not on ly does it judge women on their bodies and sexuality, media also undermines women’s intelligence and glorifies rape and violence. Media has made girls and boys think that it is okay to rape and be violent in a relationshipsRead More Controversial Television Advertising Essay1498 Words   |  6 PagesControversial Television Advertising We all know from our personal experience that one person’s idea of something offensive often differs from another’s. This essay is to determine the consequences towards negative advertising towards certain controversial products/services and why they are so offensive. All major media organizations need advertising to exist, thats how they pay their bills. At the same time, though, each organization sets its own advertising standards. Some ads a media company will simplyRead More Sexually Explicit Advertising is Detrimental to Society Essay1700 Words   |  7 PagesSexually Explicit Advertising is Detrimental to Society Just how far should advertisers go to sell a product? Individuals are reminded that a new age in advertising has emerged when Britney Spears and Victorias Secret model Tricia Helfer grace the cover of Forbes, a traditionally mature financial magazine. However, as any good advertiser knows, sex sells; all people need to do is look at a newsstand or magazine rack. But while it sells, it also offends as the promiscuous use of sexual imagesRead MoreThe Advantages and Disadvantages of Mass Media1011 Words   |  5 PagesAdvantages and Disadvantages of Mass Media Mass media is one of the fastest medium of exchange of information which capture audience attention and interest, for example, television and radio is said to be the best Mass Media. A Mass Media to be effective must be accessible to the target audience and able to hold audience attention and interest. Therefore, this essay will discuss the advantages and disadvantages of Mass Media. The first advantage of mass media is peace and reconciliation. In theRead MoreWomen Objectification Of Women1524 Words   |  7 PagesImages of females are everywhere. The image of females portrayed through advertising for the most part gives off a negative message to girls who struggle with body image and even women who want to look a particular way. The most negative message that advertising portrays is objectification of women and violence towards them. Women and girls need to recognize the true meaning behind the advertisements that we see in all aspects of media. They should not allow themselves to be objectified in any way, norRead MoreSex in the Media Essay1283 Words   |  6 PagesSexuality in the media has been a widely discussed topic amongst people for many years. Sexuality isnt portrayed only on television, but in magazines, advertisements, and movies. Is sexuality in media really necessary? Does sex actually help advertising? How do people respond to this? These ques tions are all important when deciding what is appropriate and what isnt. People in todays society are largely focused on sexuality. Sexuality is what is hip now and its popularity is getting bigger

Project Plan - 9306 Words

Introduction Writing the project plan provides a structured framework for thinking about how the project will be conducted. A significant value of writing a project plan is the process rather than the outcome. It forces the players to think through their approach and make decisions about how to proceed. A project plan can be formal, as stakeholders and supporters approve documents and procedures used to guide both project execution and project control. Overall, project plans create a system of document forecast assumptions and decisions, push communication amongst stakeholders, substantiate approved scope, cost and schedule baselines. In this paper, we will observe a project plan in its entirety. Of how each structure is dependent on†¦show more content†¦By delivering high quality, more efficient and lower cost solutions. CVO Intranet Scope / Project Plan Overview Objective At the CVO division of ACS, the goal of the CVO intranet is to enable better communication with its employees. Provide application systems and services that employees need to perform their jobs. Promote collaboration across departments and different locations (Wagner, 2000). In all, focal points for a proactive communications strategy to help CVO employees understand the business and strengthen employee productivity. The CVO Intranet Project will be headed by the Marketing department and reviewed by leadership (e.g., directors, vice-president of operations). In charge of project layout, strategy and assignments will be the marketing project manager, with assistance in development and design by the marketing graphic designer and web master. Responsible of server hosting, testing and meeting IT requirements will be the marketing IT analyst. The CVO Intranet Project will work with internal departments and managers to meet site and operations necessities. As this project is built and ma intained in house, funding will be accessed from the web budget. The CVOShow MoreRelatedProject Deliverable 6 Project Plan779 Words   |  4 PagesProject Deliverable 6: Project Plan   This assignment consists of three (4) sections: a written project plan, revised business requirements document, project plan PowerPoint presentation, and a finalized project plan. You must submit the four (4) sections as separate files for the completion of this assignment. Label each file name according to the section of the assignment it is written for. Additionally, you may create and / or assume all necessary assumptions needed for the completion of thisRead MoreProject Plan For A Project Management Plan Essay1107 Words   |  5 PagesCourse: Name Project Plan Student’s Name Professor’s Name [optional] DOS: July 28, 2015 Abstract The key element in the project management is to manage the expectations of the stakeholder. This must be performed within the reach of the project’s scope. A scope document can be designed for this which will prove helpful for the stakeholders to understand what is to be expected during the progress of the project’s course. This project plan is a telecommunication project plan which will defineRead MoreProject Plan For A Project Management Plan2266 Words   |  10 Pageselaborated project plan for the project that we have been discussing in the past weeks. The key idea of this comprehensive project plan is to prepare a detailed formal document which charts out a plan for end to end execution of the project. If a project is not supported by an adequate project management plan then it will a big risk of losing out on track and may not achieve its objectives. Hence, it is essential for every manager to bring out a project management plan before moving onto the project exe cutionRead MoreProject Plan For Project Management Plan1837 Words   |  8 Pages PROJECT MANAGEMENT PLAN 1 INTRODUCTION 2 1.1 Purpose of Project Management Plan 2 2 EXECUTIVE SUMMARY OF PROJECT CHARTER 2 2.1 Assumptions/Constraints 2 3 SCOPE MANAGEMENT 3 3.1 Define scope. 3 3.1.1 Scope Statement 3 3.2 Collect requirement 3 3.3 Work Breakdown Structure 4 3.4 Change Control Management 5 4 SCHEDULE/TIME MANAGEMENT 6 4.1 Milestones 6 4.2 Project Schedule 6 4.2.1 Dependencies 6 5 COST/BUDGET MANAGEMENT 7 5.1 Communication Matrix 8 6 RISK MANAGEMENT 8 6.1 Risk Log 10 7 HUMANRead MoreProject Plan2858 Words   |  12 PagesProject plan for opening an upscale fashion boutique General introduction and description of project This is a project for opening an upscale fashion boutique, the duration of the project is 2012/4/15—2012/6/30. The boutique is located on Orchard road, the decorations of the boutique is important as it aims at the ladies from middle-class, it sells the the informal dress from Italy, and two female staffs are needed. The boutique must be equipped with a television to play the fashion shows fromRead MoreProject Plan For A Project Management Project1016 Words   |  5 Pagesof Contents 1.0 Instructions 2 1.1 About the Project Change Request 2 1.2 Completing the Project Data Section 3 1.3 Completing the Change Details Section 4 1.4 Completing the Impact Analysis section 6 1.5 Completing the Summary section 6 2.0 Completing the Approvals section 7 2.1 Check Box: 7 1.0 Instructions 1.1 About the Project Change Request A project will undergo changes during some point in the projects lifecycle. The Project Changes Request will be used to monitor and reportRead MoreProject Plan For Software Project Management Plan2156 Words   |  9 Pages Software Project Management Plan INTRODUCTION PROJECT SUMMARY 1 Purpose, scope and objective 2 Project deliverables 3 Schedules 4 Evolution of the SPMP REFERENCES DEFINITIONS PROJECT ORGANIZATION 1 Organizational Structure 2 Roles and responsibilities PROJECT START-UP PLAN 1 Estimation plan 2 Staffing plan 3 Resource gaining 4 Project staff training plan WORK PLAN SCHEDULE AND RESOURCE ALLOCATION QUALITY CONTROL RISK MANAGEMENT PLAN PROJECT CLOSE-OUTRead MoreProject Plan4275 Words   |  18 PagesPROJECT PLAN Cheongsam and Chinese Women: Body Image in 100 Years of Shanghai Disclaimer This project plan is created based on the business case The Secret Life of Cheongsam: History and Material Culture (Phase I). This project plan is not based on a real project. TABLE OF CONTENTS INTRODUCTION 2 PURPOSE OF PLAN 2 BACKGROUND INFORMATION 2 RESPONSIBLE AUTHORITY 2 GOALS AND OBJECTIVES 3 PROJECT GOALS AND OBJECTIVESRead MoreProject Plan For Project Management1342 Words   |  6 Pagesunder the broad direction of the project manager independently with the opportunity for reasonable autonomy and accountability for the achievement of project outcome along with best practices in project management methodologies. The below statement briefly captures my project management skills and qualities that I would like to be bring it across into the project life span to deliver projects within time, resource and budget constraints. †¢ During the project initiation phase, I can work collaborativelyRead MoreProject Plan For A Project Management1019 Words   |  5 PagesProject Plan Throughout the project, the Project Board uses the Project Plan as a baseline against which to measure progress. As such, the Project Plan must contain the overall schedule and cost of the project, as well as tolerances set by corporate/programme management. The Project Plan also provides a high-level view of the project’s management stages. Stage Plan(s) The Project Manager uses the Stage Plan as a baseline for everyday project management activities. Each management stage on a project

Management Forecasts Free Essays

â€Å"Management Earnings Forecasts: A Review and Framework† by D. E. Hirst, L. We will write a custom essay sample on Management Forecasts or any similar topic only for you Order Now Koonce and S. Venkataraman explained the antecedents, characteristics and consequences interlinked with earnings forecasts. Antecedents are characteristics that are prevalent prior to the consequence such as the existing environment/firm specific characteristics; and consequence is the outcome from antecedents and characteristics. Characteristics are the choices the management has deciding on how the report will be issued. The article guides the reader giving explanations of why management decides to release earnings forecasts, interactions of the three variables and its findings and how these findings may impact one period to another. Studies have found that management may issue forecasted earnings to reduce difference of opinions and/or information with the shareholders, to avoid litigation risks when the entity needs to make bad news disclosures and when managers have equity-based compensation tied to extend their wealth. Case Summary According to the case, â€Å"Management Earnings Disclosure and Pro Forma Reporting† by Mark T. Bradshaw and Jacob Cohen states that companies too often exclude information that negatively impacts the company’s earnings per share on their pro forma reports prior to releasing the financial statements that is in accordance with generally accepted accounting principles which is based on companies who have released such reports and the response to such reporting by the regulators. According to the case, pro forma reporting was originated by the SEC to provide earnings comparability for investors for differing time periods based on a â€Å"what if† analysis, meaning, what would have happened if this transaction had occurred and what would’ve been its impact on later reporting periods (Regulation S-X 1982). However, multiple incidents have shown that companies abuse the system. Proxim and Cisco, Inc. , both released their pro forma reports prior to their financial statements being released where both of the companies excluded the research and development costs, restructuring charges, mpairment/amortization of goodwill, which resulted in an overall positive net income with net income per share, whereas the financial statements in accordance with GAAP resulted in a loss with loss per share for both of the companies. Managers who are trying to disclose bad news about the company are more likely to issue earnings forecasts in order to avoid litigations (Skinner 1994, 1997). In addition, Trump Hotels and Casino, Inc. DJT) also excluded a onetime charge while including a onetime gain of $17. 2 million, exceeding the analysts’ estimates of $0. 54 per share to $0. 63 per share on their pro forma reporting (Burns 2002). The Securities and Exchange Commission (SEC) responded to their incautious reporting and DJT acknowledged the findings and consented to unyielding commitments if similar violations were to take place again. The DJT incident was the first time the commissions took action against abusing pro forma reporting. Financial forecast data rating agencies such as Standard Poor’s (SP) recommended for companies to include in their operating earnings such as restructuring charges, write-downs of assets, stock-option expenses and research and development costs and furthermore SP suggested companies to exclude from operating earnings the following four categories: 1) goodwill write-downs 2) charges for litigation 3) gains and losses on asset sales and 4) expenses related to mergers and acquisitions (Leisman and Weil 2001). Although SP made recommendations, Proxim, Inc. , still excluded restructuring charges, research and development costs while Cisco Systems, Inc. , also excluded restructuring, stock option exercise and research and developments costs on their pro forma reports, one of the reasons might be based on the belief that stock prices will fluctuate with high volatility, for example, when Rainforest Cafe announced earnings per share that was lower than expectations the stock price plummeted by 40% on a single day (Sloan and Skinner). Although managers may want to convince the investors their company’s value by providing pro forma reports that is plausible, they may want to consider the fact that this is only short term credibility because according to Hirst et al. (1999) only when the prior forecast is accurate do they consider future forecasts. The choices aren’t clear-cut on why the management continues to release misleading pro forma reports, the incentives behind them may be bonuses tied to stock prices or on the other hand management may want to release pro forma reports that is symmetrical to financial statements to reduce the asymmetry of information between managers, analysts and shareholders (Ajinkya and Gift 1984; Verrecchia 2001). It would be best for management to issue accurate pro forma reports to maintain creditability with the shareholders and the analysts because in the long-run the investors will depend on the entity’s reports for accuracy thus creating creditability which is the fundamental foundation of any business. How to cite Management Forecasts, Papers

John Paul Sartre Existentialism Is A Humanism Essay Example For Students

John Paul Sartre: Existentialism Is A Humanism Essay John Paul Sartre is known as one of the most influential philosophers of the twentieth century. He wrote many philosophical works novels and plays. Much of his work is tied into politics. The essay Existentialism is a Humanism is just one of his many works. Existentialism is a Humanism is a political essay that was written in 1945. Its purpose was to address a small public during World War II in Nazi occupied France. This essay stressed the public not to conform. Sartre introduced a great number of philosophical concepts in Existentialism. Two of these concepts are anguish and forlornness. They are simply defined, as anguish is feeling responsible for yourself as well as others and knowing that your actions affect others and forlornness is realizing that you are alone in your decisions. These two concepts are interwoven throughout the essay and throughout many of Sartres other works. Sartres view of anguish and forlornness in Existentialism is a Humanism addresses his view of life an d man. We will write a custom essay on John Paul Sartre: Existentialism Is A Humanism specifically for you for only $16.38 $13.9/page Order now Sartre based his views on the basic ideas of existentialism. The idea that existence precedes essence is the central factor in the atheistic view of man. The belief that existence precedes essence states that there is no pre-existing concept of man. (2) In the existentialist view, man is what he makes of himself. They believe that man was indefinable at first; he first appears, then defines himself. (1) There are no set plans as to how a man must live. He must make his own decisions and move towards his future with no help [from the outside world. The main idea of existential is what Sartre simply stated as†¦I am responsible for myself and for everyone else. I am creating a certain image of my own choosing. In choosing myself is choose man. (1) He is saying that man creates his own image of the self and it is different for all men. The belief that existence precedes essence directly ties into the fact that the atheistic existentialist believes that there is no god. They believe that there is no human nature and that humans are inherently free. The concept of anguish is one of Sartres central ideas in Existentialism as a Humanism. It involves the realization that the choices and decisions a person makes not only affect the self, but they affect everyone. Anguish is getting over the selfishness that has become so prevalent in our society. A person must make decision while looking as society as a whole. Anguish is being concerned with the impact of your decisions on others. Dealing with responsibility is just one form of anguish. A person must be responsible for themselves and others. The essay Existential is a Humanism gives the example of a military officer. All leaders and military officers feel anguish. They have the responsibility to themselves as well as others. A military officer preparing to send his troops into battle must fulfill his responsibilities to himself, his superiors and his troops. He realizes that his interpretations of the orders from above directly impact the fate of his troops.(1) The fact that he cont inues to make decisions even faced with anguish shows that a military officer feels responsible. All leaders know this anguish, but they continue to make decisions. (1) Anguish that they feel does not dissuade their action, but on the contrary it makes them stronger, it is the very condition of their action. The anguish that a military officer feels is what makes them responsible. Sartre saw anguish as a necessary component of life. It is what makes a person aware of their choices and responsibilities. The concept of forlornness in Sartres eyes is coming to grips with the fact that we are alone in our decision making. We have no excuses, determinism or omens, that influence our decisions. The atheistic existentialist fells that we are alone in our decision making because there is no god. They feel that the decisions we make are only up to us. Man is free to make his own choices and man is condemned in the fact that he is free. Everything is choice.(1) Knowing that you are alone in y our decisions can raise some very interesting questions. People must look into themselves and make the choices base on their own interpretations and experiences. The example of a young boy forced to make the choice between staying with his mother of joining the Free French forces illustrates forlornness. In his heart he knows that the decision is up to him and as a result he is forlorn. In staying with his mother the young boy is making a choice towards a sympathetic sets of ethics and a concrete action. He may be giving up opportunities but feels that staying with his mother is the right decision. On the other hand if he chooses to leave his mother and join the Free French Forces, he is making the choice according to a broader set of ethics and an action dealing with a national collectivity. If he chooses the second option it is what he feels is the right and just decision. |There is one problem no matter what path he chooses. He will soon be caught in a vicious circle. He must mak e his own choice. Many people seek advice and they choose who will give it to them. A person chooses an advisor who will give them the answers and advice that they want to hear. If this young boy were to ask Sartre for advice, he would simply say, the choice is yours. .uab270b0d18fd139b97c3620c1bc1313c , .uab270b0d18fd139b97c3620c1bc1313c .postImageUrl , .uab270b0d18fd139b97c3620c1bc1313c .centered-text-area { min-height: 80px; position: relative; } .uab270b0d18fd139b97c3620c1bc1313c , .uab270b0d18fd139b97c3620c1bc1313c:hover , .uab270b0d18fd139b97c3620c1bc1313c:visited , .uab270b0d18fd139b97c3620c1bc1313c:active { border:0!important; } .uab270b0d18fd139b97c3620c1bc1313c .clearfix:after { content: ""; display: table; clear: both; } .uab270b0d18fd139b97c3620c1bc1313c { display: block; transition: background-color 250ms; webkit-transition: background-color 250ms; width: 100%; opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; background-color: #95A5A6; } .uab270b0d18fd139b97c3620c1bc1313c:active , .uab270b0d18fd139b97c3620c1bc1313c:hover { opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; background-color: #2C3E50; } .uab270b0d18fd139b97c3620c1bc1313c .centered-text-area { width: 100%; position: relative ; } .uab270b0d18fd139b97c3620c1bc1313c .ctaText { border-bottom: 0 solid #fff; color: #2980B9; font-size: 16px; font-weight: bold; margin: 0; padding: 0; text-decoration: underline; } .uab270b0d18fd139b97c3620c1bc1313c .postTitle { color: #FFFFFF; font-size: 16px; font-weight: 600; margin: 0; padding: 0; width: 100%; } .uab270b0d18fd139b97c3620c1bc1313c .ctaButton { background-color: #7F8C8D!important; color: #2980B9; border: none; border-radius: 3px; box-shadow: none; font-size: 14px; font-weight: bold; line-height: 26px; moz-border-radius: 3px; text-align: center; text-decoration: none; text-shadow: none; width: 80px; min-height: 80px; background: url(https://artscolumbia.org/wp-content/plugins/intelly-related-posts/assets/images/simple-arrow.png)no-repeat; position: absolute; right: 0; top: 0; } .uab270b0d18fd139b97c3620c1bc1313c:hover .ctaButton { background-color: #34495E!important; } .uab270b0d18fd139b97c3620c1bc1313c .centered-text { display: table; height: 80px; padding-left : 18px; top: 0; } .uab270b0d18fd139b97c3620c1bc1313c .uab270b0d18fd139b97c3620c1bc1313c-content { display: table-cell; margin: 0; padding: 0; padding-right: 108px; position: relative; vertical-align: middle; width: 100%; } .uab270b0d18fd139b97c3620c1bc1313c:after { content: ""; display: block; clear: both; } READ: Buddhism Details EssayAnguish and forlornness are connected by the fact that all men are responsible for their own actions. Every choice a person makes or action he takes is totally up to the individual. A person is entirely free with no outside sources having an impact on them. Sartre embraced the views and concepts of the atheistic existentialist. The concepts he introduced will continue to be discussed throughout time. While reading Existentialism is a Humanism, one must remember that it was intended for only a small public. Sartre never intended it to be read by the masses. It addresses his political views of the war. He wanted the French people not resist conformity. He wanted them to remember that they were free even though they were repressed. He also wanted the public to realize that the actions and choices they made affected the country as a whole. Bibliography1) John Paul Sartre. Existentialism is a Humanism. 1945. 2) John Paul Sartre. http://www.lcl.cmu.edu/CAAE/80254/SartPhilosophy Essays